The four flows that pay for your email program
Most stores launch a newsletter and stop there. The revenue is in four automations that run whether or not anyone opens the campaign calendar.
The Wiz Team
Email marketing at Wiz
We build the AI email marketing agent for ecommerce, and write up what we learn running email for thousands of Shopify stores.
209 posts
MailerLite Alternatives: 5 Best Options for Shopify Stores
MailerLite alternatives are often explored by Shopify brands that need more advanced email marketing capabilities. While MailerLite is known for simplicity and affordability, growing ecommerce stores often require deeper automation and stronger integrations. Understanding the best MailerLite alternatives can help you choose a platform that supports long-term growth. Email marketing plays a central role in ecommerce performance. Automated flows, segmentation, and consistent campaigns drive...
Wiz vs Flodesk: A Side-by-Side Comparison for Ecommerce Automation and ROI
Wiz vs Flodesk is a comparison many Shopify founders are now exploring as email marketing continues to evolve. Both platforms help ecommerce brands run campaigns, but they take very different approaches. Understanding how Wiz vs Flodesk differs in automation, workload, and ROI can help you make a better long-term decision. Email marketing remains a key driver of revenue for ecommerce stores. The right platform can improve efficiency and consistency. The wrong choice can increase workload and...
Flodesk Reviews: Are They Legit? (2026 Guide for Ecommerce Brands)
Flodesk reviews are often searched by ecommerce founders who want to understand if the platform is a reliable email marketing tool. Many Shopify merchants read Flodesk reviews before choosing a system for campaigns and automation. Balanced feedback helps businesses decide if the platform fits their needs. Email marketing remains a core growth channel for ecommerce stores. Platforms like Flodesk aim to simplify campaign creation and design. At the same time, every tool comes with trade-offs....
Flodesk Pricing: Plans, Features, and Costs in 2026
Flodesk pricing is an important consideration for ecommerce brands choosing an email marketing platform. Pricing affects how many subscribers you can manage and what features you can access. It also plays a role in how your costs scale as your business grows. Many Shopify stores choose Flodesk because of its clean design and simple interface. It offers tools for building emails, collecting subscribers, and sending campaigns. As brands grow, they often evaluate how pricing aligns with their...
Flodesk Alternatives: 5 Best Options for Growing Ecommerce Brands
Flodesk alternatives are becoming more popular as ecommerce brands look for tools that go beyond design and basic email campaigns. Many businesses start with Flodesk because of its clean interface and ease of use. As brands grow, they often need stronger automation and deeper ecommerce features. Email marketing is one of the most important revenue channels for Shopify stores. Automated flows, segmentation, and consistent campaigns help maintain customer relationships. Choosing the right...
Why Do My Emails Keep Going to Spam: 5 Reasons to Take Note of
Why do my emails keep going to spam is a common question for Shopify store owners who rely on email marketing. When emails fail to reach the inbox, engagement and revenue can drop quickly. Deliverability plays a critical role in overall campaign performance. As inbox filters become more advanced, reaching customers is more challenging. Email providers analyze multiple signals before deciding where a message should go. Even small issues can affect placement. In this guide, we break down why my...
Best Days and Times to Send Emails: Proven Timing Strategies for Shopify Businesses
The best days and times to send emails can have a major impact on how your Shopify campaigns perform. Even well-written emails can underperform if they reach inboxes at the wrong moment. Timing plays a critical role in engagement and conversions. As inbox competition continues to grow, getting attention is more difficult. Customers receive multiple emails every day from different brands. Choosing the right timing helps your message stand out. In this guide, we break down the best days and...
Shopify Customer Segments: Comprehensive Guide to Smarter Ecommerce Targeting
Shopify customer segments are essential for ecommerce businesses that want to improve targeting and increase conversions. They allow stores to group customers based on behavior, preferences, and data. This approach makes marketing more relevant and tailored. As ecommerce becomes more competitive, generic messaging is less effective. Customers expect experiences that reflect their interests and behavior. Segmentation makes that level of personalization possible. In this guide, we break down...
Shopify Email Automation: Helpful Tips for Ecommerce Growth
Shopify email automation is one of the most effective ways for ecommerce businesses to improve communication and increase revenue. It allows stores to send emails automatically based on customer behavior and actions. This makes it a core part of any modern Shopify marketing strategy. As ecommerce becomes more competitive, relying on manual campaigns is no longer enough. Customers expect timely and relevant messages throughout their journey. Automation helps meet these expectations in a...
E Commerce Email Automation: Comprehensive Guide and Samples for Shopify Stores
E commerce email automation is one of the most effective ways for Shopify stores to scale communication and increase revenue. It allows businesses to send emails automatically based on customer actions. This makes it a core part of modern ecommerce marketing. As ecommerce grows more competitive, manual email campaigns are no longer enough. Customers expect timely and relevant communication throughout their journey. Automation helps meet these expectations. In this guide, we break down e...
Shopify Automated Emails: Insights for Effective Ecommerce Email Automation
Shopify automated emails are essential for ecommerce stores that want to scale efficiently and improve customer engagement. These emails are sent automatically based on customer actions, which helps businesses communicate at the right time. This makes automation a key part of modern ecommerce marketing. As competition increases, manual email campaigns are no longer enough to keep up. Customers expect timely and relevant communication throughout their journey. Automated emails help meet these...